áine Phelan

Manager, Behavioural Science @ Afterpay

About áine Phelan

Áine Phelan is a Manager of Behavioural Science at Afterpay, with a diverse background in data science, analytics, and education. She has held various roles across multiple companies, including Suncorp Group and Vodafone, and possesses a strong academic foundation in Computer Science and Translation Studies.

Work at Afterpay

Currently, Aine Phelan holds the position of Manager, Behavioural Science at Afterpay, a role she has occupied since 2021. In this capacity, she applies her expertise in behavioral science to enhance customer experiences and drive business outcomes. Her work focuses on understanding consumer behavior and leveraging data to inform strategic decisions. Aine also serves as a Behavioural Scientist within the organization, contributing to projects that utilize behavioral insights to optimize services and products.

Education and Expertise

Aine Phelan has a strong academic background in both computer science and translation studies. She earned a Bachelor of Arts in Computer Science from University College Dublin, completing her studies from 1999 to 2004. Subsequently, she obtained a Master of Arts in Translation Studies from Dublin City University in 2005. Additionally, Aine pursued further education in data science, achieving a certification in Data Science in Python from Dataquest.io in 2019. She also completed a Certificate IV in New Small Business at TAFE NSW in 2018.

Background

Aine Phelan has a diverse professional background, having worked across various sectors including education, telecommunications, and finance. Her career began in 2006 at Ericsson, where she held roles such as Billing Production Analyst and Senior Billing Configuration Analyst. She later transitioned to Vodafone, serving as Senior Billing Analyst and Technology Demand Manager. Aine also worked at Suncorp Group in multiple capacities, including Data Scientist and Senior Analyst in Customer Data Science and Analytics. Prior to her current role, she was a Client Services Executive at Anittel.

Achievements

Aine Phelan is recognized for her ability to bridge the gap between business and technical functions, demonstrating strong problem definition skills and creative solution design. Her experience includes working with leading telecommunications carriers and vendors, which has equipped her with a comprehensive understanding of the industry. Aine emphasizes continuous improvement and personal excellence, reflecting her commitment to professional development. She maintains a personal website showcasing her work in data science and analytics.

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