Becky Kibe
About Becky Kibe
Becky Kibe serves as the Lead Client Success Manager at AIfluence Inc. in Nairobi, Kenya, where she has worked since 2021, leveraging her expertise in marketing and client relations to enhance campaigns and client experiences.
Work at AIfluence
Becky Kibe serves as the Lead Client Success Manager at AIfluence Inc., a position she has held since 2021. Based in Nairobi, Kenya, she has been instrumental in enhancing client and creator experiences. Her role involves designing and executing marketing AB tests to optimize campaigns. Additionally, she provides valuable feedback to the product management team, contributing to the improvement of the AIfluence platform's functionalities and features. Becky also leads brainstorming sessions focused on campaign communication and influencer strategy, ensuring effective execution of influencer programs that maximize value for clients.
Previous Experience
Before joining AIfluence, Becky Kibe held several positions in the media and digital content sectors. She worked as an Online Content Producer at Mediamax Network Limited from 2014 to 2016, where she developed content strategies. Following this, she served as a Digital Content Specialist at Telkom Kenya from 2019 to 2020, focusing on digital engagement. Additionally, she was a Content Creator at Socialmeds Digital from 2016 to 2017, where she contributed to content development and digital marketing initiatives.
Education and Expertise
Becky Kibe holds a Master of Arts in Communication Studies from the University of Nairobi, which she completed between 2016 and 2022. She also earned a Bachelor's Degree in Broadcast Journalism from Multi Media University of Kenya, graduating in 2015. Her educational background equips her with a strong foundation in public relations and communication, which she applies in her current role to execute effective influencer programs and drive client success.
Skills and Responsibilities
In her capacity as Lead Client Success Manager, Becky Kibe demonstrates expertise in executing influencer programs on a performance basis. She is responsible for driving improvements across client and creator experiences at AIfluence. Her role includes leading brainstorming sessions to develop campaign communication strategies and influencer approaches upon contract award. Becky’s skills in marketing analysis and client engagement are central to her contributions to the company.