Aki Technologies
Aki Technologies, the media division of Inmar Intelligence, empowers brands and retailers to reach people by targeting pivotal moments in the consumer journey with personalized advertising. With four personalization patents, Aki's award-winning technology dynamically tailors advertisements in the moment based on region, weather, timing, and other historical and present factors. Proprietary transaction data elevates targeting precision, allowing advertisers to reach audiences according to their buying habits, informed by an exclusive deterministic data set. To learn how to reach people with personalized advertising during their most receptive moments across mobile, digital out of home, connected TV, desktop, social media and in-store displays, visit www.a.ki.
Company Overview
Aki Technologies operates within the Marketing & Advertising industry and was founded in 2015. The company has a team size of 199, classifying it as a medium-sized business. Headquartered in San Francisco, California, Aki Technologies also has locations in Venice, CA; Chicago, IL; New York, NY; and Del Carmen, Coyoacan, Ciudad de Mexico, CDMX, Mexico. The company focuses on reaching audiences through moments and personalization, leveraging its expertise in media monetization and marketing.
Specialties
Aki Technologies specializes in various areas including Media Monetization, Marketing, Mobile Video, Mobile Data, and Moment Targeting. The company utilizes advanced technologies such as Artificial Intelligence, Machine Learning, and personalization to enhance advertising effectiveness. Its capabilities extend to Digital Out of Home advertising, Connected TV, and omnichannel marketing approaches. The company also emphasizes ad receptivity, foot traffic analysis, sales lift, and brand awareness.
Innovative Solutions
Aki Technologies offers several innovative solutions that enhance advertising strategies. CTV ONE delivers personalized content on Connected TV, while Social Unbound targets audiences within social media environments. Aki Moments interprets human behaviors for tailored advertising experiences. The company also provides solutions for various sectors, including automotive, travel and tourism, and health media, enabling advertisers to connect with consumers throughout their journey.
Personalization Technology
The company holds four personalization patents that allow for dynamic advertisement tailoring based on factors such as region, weather, and timing. Aki Technologies' personalization technology can generate thousands of advertising permutations from a single asset, ensuring that advertisements resonate with each viewer. The MomentsAI service identifies optimal advertising opportunities when audiences are most receptive, enhancing engagement and effectiveness.
Data Utilization
Aki Technologies utilizes proprietary transaction data to improve targeting precision, enabling advertisers to reach audiences based on their buying habits. The Inmar Transaction Data service employs a deterministic data set to effectively connect with likely consumers. This data-driven approach supports various advertising solutions, including those for adult beverages, ensuring that campaigns are informed by real consumer behavior.