Carin Byström
About Carin Byström
Carin Byström is a Senior Affiliate Manager and Email Marketing Manager at Aktiia, where she has worked since 2023. She has extensive experience in marketing and affiliate management across various industries, including tech and travel.
Work at Aktiia
Carin Byström has been employed at Aktiia since 2023 as a Senior Affiliate Manager and Email Marketing Manager. In her role, she has contributed to the development of AI-powered algorithms that utilize over 300 million data points from more than 60,000 active users globally. She is also involved in the launch and management of Aktiia's CE-marked platform, which is recognized as a medical device in 44 countries and available in seven European markets.
Previous Experience in Marketing
Prior to her current position, Carin Byström held various roles in marketing across multiple organizations. She worked as the Marketing Committee Coordinator at Luleå University of Technology from 2011 to 2012. She also served as a Senior Affiliate Account Executive and Affiliate Account Manager at 360i Europe from 2015 to 2017, and as an Affiliate Manager at Omio from 2019 to 2022. Her experience spans both the tech and travel industries.
Educational Background
Carin Byström has a diverse educational background. She studied at Luleå University of Technology, where she earned a Bachelor Degree in International Business from 2010 to 2013. She also attended the University of Valencia, achieving a qualification in International Business in 2012. Additionally, she studied at Stockholm University, obtaining TISUS - Swedish Language in 2009, and completed a Chinese Language program at National Taiwan Normal University from 2009 to 2010.
Skills and Expertise
Carin Byström possesses a customer-centric approach and has a proven track record in building successful affiliate programs. Her expertise includes effectively working across cross-functional initiatives to achieve business KPIs. She has experience in email marketing and affiliate management, which complements her roles in various marketing capacities throughout her career.