Emily Kowalsky

Director, Consumer Marketing @ AliveCor

About Emily Kowalsky

Emily Kowalsky serves as the Director of Consumer Marketing at AliveCor Inc., where she has worked since 2021. She has extensive experience in consumer marketing across various industries, including technology and healthcare, and has a background as an athlete with Water Polo Canada.

Current Role at AliveCor

Emily Kowalsky serves as the Director of Consumer Marketing at AliveCor Inc., a position she has held since 2021. In this role, she oversees marketing strategies aimed at enhancing consumer engagement and brand awareness. Her leadership has contributed to the company's growth in the consumer health technology sector. Prior to her current position, she worked as a Senior Marketing Manager at AliveCor for 10 months, where she focused on developing marketing initiatives that aligned with the company's objectives.

Previous Experience at OpenText

Before joining AliveCor, Emily Kowalsky held several marketing roles at OpenText. She served as the Consumer Marketing Manager for Webroot from 2019 to 2020, where she managed marketing strategies for consumer products. Additionally, she worked as a Senior Marketing Manager for Webroot and Carbonite for 11 months in 2020, and as a Consumer Marketing Specialist for Webroot from 2017 to 2019. Her experience at OpenText provided her with a solid foundation in both B2B and B2C marketing.

Background in Sports

Emily Kowalsky has a notable background in sports, having been an athlete for Water Polo Canada for nine years, from 2005 to 2014. This experience not only highlights her dedication and teamwork skills but also contributes to her understanding of marketing within the sports industry. She briefly worked as an Associate Sales Representative in Sports Medicine at Stryker in 2017, further linking her marketing expertise with her athletic background.

Education and Expertise

Emily Kowalsky studied at the University of California, Berkeley, where she focused on Human Actions within Organizations and completed Interdisciplinary Field Studies. Her educational background complements her extensive experience in consumer marketing, particularly in the technology and healthcare sectors. This combination of education and practical experience has equipped her with the skills necessary to excel in diverse marketing environments.

Diverse Marketing Background

Emily Kowalsky possesses a diverse marketing background, having worked across various industries including technology, healthcare, and sports. Her roles have spanned both B2B and B2C environments, allowing her to develop a comprehensive understanding of consumer behavior and marketing strategies. This breadth of experience has enabled her to effectively transition from a Senior Marketing Manager to her current role as Director of Consumer Marketing at AliveCor.

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