Cathy Couch
About Cathy Couch
Cathy Couch is a Hospital Business Manager at Alkermes, with extensive experience in pharmaceutical sales and management across various medical fields.
Current Role at Alkermes
Cathy Couch is currently serving as the Hospital Business Manager - Institutional Accounts at Alkermes. In this role, she is responsible for managing and developing strong relationships with five Territory Business Managers. She monitors the monthly sales of key accounts and adjusts sales strategies to ensure consistent growth. Cathy has developed and executed strategies to increase market share in key institutions, particularly in the context of long-acting injectables.
Previous Experience at AMAG Pharmaceuticals
Cathy Couch worked at AMAG Pharmaceuticals as a Specialty Account Manager from 2016 to 2018. During her tenure, she focused on expanding market presence and fostering relationships in the pharmaceutical sector. Her efforts contributed to the company's growth in the specialty pharmaceuticals market over her two-year stint.
Sales Role at Grifols
From 2011 to 2015, Cathy Couch was employed at Grifols as a Neurology/Immunology Sales Specialist. She achieved notable success, including the 2012 Presidents Cup, reflective of her effective sales strategies and performance. She managed a large geography, covering half of Florida and half of Georgia, and specialized in orphan drugs, biologic growth, and sales.
Past Position at Azur Pharma
Cathy Couch held the role of Executive Sales Specialist at Azur Pharma (formerly Elan Corporation) from 2006 to 2011. During her five-year tenure, she honed her skills in pharmaceutical sales, focusing on strategic account management and achieving substantial market growth for the company's products.
Early Career at Eli Lilly and Company
Before her role at Azur Pharma, Cathy Couch worked as a Senior Sales Representative at Eli Lilly and Company from 2002 to 2006. Here, she gained significant experience in the pharmaceutical industry, specializing in sales strategies, account management, and product promotion across various medical fields including neurology, oncology, allergy, immunology, neurosurgery, and anesthesiology.