Matsuhisa Mori
About Matsuhisa Mori
Matsuhisa Mori is a Marketing Manager with extensive experience in brand marketing and community engagement. He has held various marketing roles at companies such as Allbirds, Red Bull, and Uber, focusing on content development, influencer relationships, and brand campaigns.
Current Role at Allbirds
Matsuhisa Mori currently serves as the Marketing Manager at Allbirds, a position he has held since 2022. In this role, he is responsible for developing and managing brand campaigns that align with the overall brand marketing strategy. He oversees creative development for various marketing initiatives and manages website and e-commerce product strategy, including forecasting and analysis. Additionally, he leads community collaborations and handles public relations and media agency communications.
Previous Experience at Allbirds
Before becoming the Marketing Manager, Matsuhisa Mori worked as the Assistant Marketing Manager at Allbirds for 11 months in 2021 to 2022. In this capacity, he contributed to the marketing efforts of the brand, focusing on various initiatives that supported the company's growth and engagement with consumers.
Experience at Red Bull
Matsuhisa Mori has extensive experience with Red Bull, where he held multiple positions over a span of five years. He began as a Student Brand Manager from 2014 to 2017, then transitioned to the role of National Field Marketing Assistant from 2017 to 2019, and later served as the National Student Marketing Specialist from 2019 to 2021. His roles involved building relationships with influencers and managing ambassador programs, contributing to the brand's outreach and marketing strategies.
Internship Experience at Uber and Nike
Matsuhisa Mori gained valuable experience through internships at Uber and Nike. He worked at Uber as a Launch of Courier Program and Sales Intern in 2016 to 2017, where he contributed to the development of the courier program. Additionally, he interned at Nike as an Event Marketing Intern for five months in 2016, gaining insights into event marketing strategies and execution.
Education and Academic Background
Matsuhisa Mori studied at Yokohama National University, where he focused on 経営科学 and earned a bachelor's degree from 2013 to 2017. His academic background provided him with a foundation in management science, which supports his current marketing practices and strategies.