Alexey Kopein, MBA
About Alexey Kopein, MBA
Alexey Kopein is a Product Marketing Manager at Allison Transmission, with a background in sales and service management at various automotive companies. He holds an MBA from Rotterdam School of Management and has a degree in Vehicle Technical Maintenance Operations from Moscow Automobile and Road Construction University.
Work at Allison Transmission
Alexey Kopein serves as the Product Marketing Manager at Allison Transmission, a position he has held since 2021. In this role, he is responsible for product marketing for Off-Highway and Defense applications within the EMEA region. His focus includes developing marketing strategies that align with the company's objectives and enhancing product visibility in the market.
Previous Experience at Mitsubishi Motors Europe
Prior to his current role, Kopein worked at Mitsubishi Motors Europe B.V. as a Regional Sales Manager from 2018 to 2020. During his tenure in the Amsterdam Area, he optimized sales volumes by more than 20%. His efforts contributed to the overall growth and performance of the company in the region.
Background in Automotive Industry
Kopein has extensive experience in the automotive industry, having worked at Jaguar Land Rover as an Area Aftersales & Technical Manager from 2013 to 2017. He improved operational excellence of retailers by 17% within one year and led the development and implementation of a quality control project. His earlier role as a Service Advisor at Mercedes-Benz from 2010 to 2013 saw him exceed monthly sales and NPS targets by more than 10%.
Education and Expertise
Kopein studied at Moscow Automobile and Road Construction University, where he earned a degree in Vehicle Technical Maintenance Operations from 2005 to 2010. He furthered his education by completing a full-time MBA at the Rotterdam School of Management, Erasmus University, from 2018 to 2019. Additionally, he has engaged in professional development through Trailhead by Salesforce.
Achievements in Sales and Management
Throughout his career, Kopein has demonstrated a strong ability to drive sales and enhance team performance. Notably, he increased sales of parts and accessories by 30% through strategic business initiatives. He also contributed to a 25% decrease in employee turnover rate by focusing on coaching and employee engagement.