Roxann Henze
About Roxann Henze
Roxann Henze serves as the Director of Communications & Content Strategy at the American Society of Civil Engineers, where she has worked since 2018. She holds a B.S. in Marketing from George Mason University and has extensive experience in communications and marketing across various organizations.
Work at American Society of Civil Engineers
Roxann Henze has served as the Director of Communications & Content Strategy at the American Society of Civil Engineers (ASCE) since 2018. In this role, she manages the development and execution of content strategies for a large technical association with over 150,000 members. Her responsibilities include overseeing executive, corporate, digital, and social media content, ensuring effective communication across various platforms. Prior to her current position, she worked as the Senior Manager of Communications at ASCE from 2015 to 2018.
Education and Expertise
Roxann Henze holds a Bachelor of Science degree in Marketing from George Mason University. She also studied Public Relations at the University of Virginia, where she achieved a certificate from 2004 to 2007. Her educational background provides a strong foundation for her expertise in AP style writing and editing, which enhances the quality of communications and content produced in her roles.
Background
Roxann Henze has a diverse professional background in communications and marketing. She began her career at The George Washington University, where she held several positions, including Assistant Director of Marketing and Recruitment and Manager of Corporate Relations and Marketing. Additionally, she worked as the Director of Communications for the Industrial Designers Society of America (IDSA) from 2010 to 2013. Her experience also includes a brief tenure as Marketing Communications Director at the Loudoun County Chamber of Commerce in 2004.
Achievements
Roxann Henze is recognized for her ability to deliver project goals within demanding deadlines and lean budgets. She has a proven track record in incorporating branding, website and newsletter development, and public relations into comprehensive marketing strategies. Her leadership skills have been instrumental in guiding teams to execute effective communication strategies across various channels.