Jeromie Bonifacio
About Jeromie Bonifacio
Jeromie Bonifacio is a Visual Merchandising Manager at AMIRI, where he has worked since 2021. He has extensive experience in visual merchandising, having held positions at Burberry, Valentino, and Fendi, and he has a background in Fashion/Apparel Design from FIDM.
Work at AMIRI
Jeromie Bonifacio has served as the Visual Merchandising Manager at AMIRI since 2021. In this role, he established the newly created position for all retail and wholesale locations globally. He collaborates with sales teams to ensure accurate seasonal planning and supports showroom setup. Bonifacio leads the design development and execution of merchandising fixtures and in-store props on a global scale. He works closely with store design teams to manage timelines for new store openings and oversees responsibilities for business expansion and store renovations.
Previous Experience in Visual Merchandising
Before joining AMIRI, Jeromie Bonifacio held several key positions in visual merchandising. He worked at Valentino as the Regional Visual Merchandising Manager for the West Coast from 2019 to 2021. Prior to that, he was with Fendi as the West Coast Regional Visual Merchandiser from 2017 to 2019. His career began at Burberry, where he served as the Visual Merchandising Manager for the LA Metro area from 2013 to 2017 and as a Men's Specialist from 2012 to 2013.
Education and Expertise
Jeromie Bonifacio studied at the Fashion Institute of Design & Merchandising (FIDM), where he earned an Associate of Arts (A.A.) degree in Fashion/Apparel Design from 2007 to 2008. His educational background provides a strong foundation for his expertise in visual merchandising, allowing him to effectively combine strategic and creative elements in his work.
Skills in Visual Merchandising
Bonifacio is proficient in various design tools, including Sketchup, V-Ray, and Adobe Creative Suite, which he uses to conceptualize window displays. He collaborates with executive leadership and department heads to develop a global visual merchandising strategy that enhances sales. His role involves communicating this strategy in partnership with various teams, including buying, planning, creative & marketing, e-commerce, and merchandising, ensuring an elevated customer experience.