Samantha O'brochta
About Samantha O'brochta
Samantha O'brochta is a Social Media Editor at Apartment Therapy Media with a diverse background in digital marketing, creative production, and social media management.
Title
Samantha O'brochta currently holds the position of Social Media Editor at Apartment Therapy Media.
Professional Experience at Apartment Therapy Media
Samantha O'brochta has been working at Apartment Therapy Media as a Social Media Editor. During her tenure, she significantly increased the Pinterest following by 200% in just 9 months. She has also focused on growing social video initiatives on platforms like TikTok and Instagram Reels, thereby enhancing the company's digital presence. Additionally, she sourced visually stunning user-generated content and collaborated with the editorial team to create content specifically tailored for social media platforms. By engaging with relevant influencers, she has played a key role in expanding the company's reach.
Previous Roles
Samantha O'brochta's previous roles include working as a Senior Account Executive - Creative Producer at 89up in London, England from 2021 to 2022. She was also a Digital Marketing Assistant at UN-RULY in Beverly Hills, CA for seven months in 2020. Samantha served as a Chorister at Seattle Opera for two months in 2018. Additionally, she worked as a Travel Contributor for POPSUGAR from 2017 to 2020 and as a Social Media Producer at Matador Network from 2017 to 2019. Her experience extends to being a Contributing Writer at Wetpaint in 2017 and a Celebrity Social Media Coordinator at The Social Edge from 2015 to 2017. She also worked as a Publicity Assistant at Allegiance Musical in New York from 2015 to 2016.
Education and Expertise
Samantha O'brochta has a diverse educational background. She holds a Master of Arts in Acting from the University of East London, which she completed in 2020. She studied Improv at the Upright Citizens Brigade from 2015 to 2017. Additionally, she earned a Postgraduate Diploma in Creative Writing from the University of Westminster in 2015. Samantha studied abroad at the University of Chester in 2011 and obtained her Bachelor of Arts in Public Relations and Theatre Arts from Western Washington University, finishing in 2013. Before that, she completed the Running Start program at Skagit Valley College from 2007 to 2009 and earned her High School Diploma from Whidbey Island Academy in 2009.
Digital Creative Director at The Sam Aesthetic
Samantha O'brochta is also the Digital Creative Director at The Sam Aesthetic, based in New York, NY. This role involves overseeing digital creative strategies and initiatives, further showcasing her versatility and expertise in digital media.