Abishek Chandrasekaran
About Abishek Chandrasekaran
Extensive cross-functional experience working in a $100M+ Fin-tech company and building two startups, one in the food-tech space and a one in the service segment- Product Owner, Applied Data Finance, a California based Fintech company Co-founder, Ordook, a food-tech start up delivering ready to cook meal kits in India. Merged with a competitor in a stock swap deal Co-founder, Fromage, a chain of specialty resto-bars and cafes with outlets in the Somerset Hotel, Chennai, Egmore and Preston mall Hyderabad Gain Credit, a UK based fin-tech company. Consistently recognized and promoted for driving solutions & creative thinking. Passion towards marketing, communications, data analytics, user experience and people management took me from being a Computer Science Engineering graduate to a data analyst in UX and Digital Marketing. Primary roles have included data analysis, UX & interaction design, product and project management, conversion optimization, brand development, client management, digital strategy and marketing planning for B2C products and services. Consistently recognized and promoted for driving solutions & creative thinking. Motivated by problems that require unique solutions, plans that map to a strategic vision, and a team that values supporting each other, high-performance & results. 1. Data analysis 2. Conversion / website optimization 3. user experience & interaction design 4. Product management 5. Web analytics (Google Analytics, Optimizely, Clicktale, tag management, facebook ads API) 6. Designing and running A/B & multi variate tests 7. Digital marketing (paid mobile & display advertising, SEO/SEM) 8. Email marketing 9. Client management 10. Campaign Creation and Management 11. Strategic consulting, including business plan and sales strategies 12. Implemented organizational tactics to increase internal efficiencies 13. Development of email marketing campaigns 14. SEO/SEM 15. Forecasting