Robert Pera
About Robert Pera
Robert Pera serves as the Marketing & Communications Director at Applus+, where he has worked since 2008. He holds a Bachelor of Business Administration and a Master of Marketing Management, and has extensive experience in leading marketing strategies and managing international business development initiatives.
Work at Applus+
Robert Pera has been serving as the Marketing & Communications Director at Applus+ since 2008. In this role, he has been responsible for developing and implementing marketing strategies that enhance the company's visibility and engagement across various platforms. His tenure at Applus+ has spanned over 16 years, during which he has also held the position of Brand Manager for Applus+ Automotive from 2004 to 2005. His leadership in marketing has contributed to the company's growth and presence in the industrial services sector.
Education and Expertise
Robert Pera has a solid educational foundation in business and marketing. He studied at IESE Business School, where he completed an Executive Education program from 2007 to 2011. He also earned a Master of Marketing Management from Universitat Pompeu Fabra between 2000 and 2002. Earlier, he obtained a Bachelor of Business Administration (BBA) from Universitat de Lleida from 1995 to 2000. His academic background supports his extensive experience in leading marketing strategies and managing international business development initiatives.
Background
Before his current role at Applus+, Robert Pera worked in various marketing and management positions. He was a Marketing Manager at AGBAR from 2005 to 2007 in the Barcelona Area, Spain. Prior to that, he served as a Product Manager Iberica at FANUC Europe from 2001 to 2004. His diverse experiences in different organizations have equipped him with a comprehensive understanding of marketing and communications within the industrial services industry.
Achievements
Robert Pera possesses a proven track record in managing international business development initiatives and leading marketing strategies for digital and social media platforms. His extensive experience includes leading complex organizations with global and local multidisciplinary teams. Additionally, he has a strong background in public relations and market analysis, which has been instrumental in driving successful marketing campaigns in the industrial services sector.