Sara Risco López
About Sara Risco López
Sara Risco López is a Corporate Social Media Manager with extensive experience in digital marketing and social media management. She has worked for notable companies such as Nu Skin Enterprises and Applus+, and holds multiple qualifications in communication, digital content, and multimedia.
Work at Applus+
Sara Risco López has been serving as the Corporate Social Media Manager at Applus+ since 2021. In this role, she coordinates social media strategies and manages campaigns across various platforms. Her responsibilities include budget control and the coordination of audiovisual projects, ensuring that all content aligns with the company's branding and communication goals. Prior to her current position, she worked as a Content and Social Media Manager from 2019 to 2021, and as a Digital Marketing Project Manager for a brief period in 2018.
Education and Expertise
Sara Risco López has a diverse educational background in communication and digital media. She earned a Master of Arts (MA) in Communication and Media Studies from Universidad Complutense de Madrid, studying from 1999 to 2005. Additionally, she completed courses in digital content and multimedia communication at IHECS Academy, where she gained expertise in social media strategy and Google AdWords. She also studied web development and multimedia content at CIFO La Violeta, achieving skills in CMS platforms like WordPress and Joomla.
Background
Sara Risco López has extensive experience in the field of social media and digital marketing. She worked at Nu Skin Enterprises in various roles from 2008 to 2017, including Community Manager and Web Content Coordinator for West/Central Europe. Her work in Belgium allowed her to develop a strong proficiency in multiple languages, including English, French, and Dutch. This multilingual background supports her ability to engage with diverse audiences effectively.
Achievements
Sara Risco López developed a comprehensive communication plan for a volunteer travel association, which included an e-reputation assessment and a multichannel communication strategy. This project highlights her ability to integrate various communication channels and assess online presence effectively. Her academic achievements include certifications in digital marketing and web 2.0 strategies, further establishing her expertise in the digital landscape.