Ben Peerapornratana
About Ben Peerapornratana
Ben Peerapornratana serves as the Senior Marketing Manager for SEAANZ at AppsFlyer, bringing extensive experience in marketing management across various regions and companies, including NetApp and Zendesk.
Current Role at AppsFlyer
Ben Peerapornratana serves as the Senior Marketing Manager for the SEAANZ region at AppsFlyer. He has held this position since 2021, contributing to the company's marketing strategies and initiatives in Southeast Asia and Australia/New Zealand. His role involves overseeing marketing campaigns, enhancing brand visibility, and driving customer engagement within the region.
Previous Experience at NetApp
Ben Peerapornratana has extensive experience at NetApp, where he held various marketing management roles from 2010 to 2019. His positions included Marketing Manager for Thailand, Thailand & Indochina, and Field Marketing Manager for the MIT Region. His tenure at NetApp spanned nearly a decade, during which he focused on marketing strategies across multiple countries, including Cambodia, Laos, Myanmar, and Vietnam.
Experience at Zendesk
Ben worked as the Regional Marketing Manager for Southeast Asia at Zendesk from 2019 to 2021. In this role, he was responsible for developing and executing marketing plans tailored to the Southeast Asian market, aiming to enhance customer acquisition and retention for the company's customer service solutions.
Background in Brand Management
Prior to his roles in technology marketing, Ben Peerapornratana worked at Kao Corporation as an Assistant Regional Brand Manager from 2007 to 2010. His responsibilities included brand strategy development and execution, focusing on enhancing market presence and brand equity in the region.
Early Career at Japan Airlines
Ben began his professional career as a Flight Attendant with Japan Airlines from 2000 to 2005. This role provided him with valuable customer service experience and insights into the travel and hospitality industry, which have contributed to his marketing expertise in subsequent roles.