Elina Watanabe

Director Of Partner Development @ AppsFlyer

About Elina Watanabe

Elina Watanabe is the Director of Partner Development at AppsFlyer, where she has worked since 2020. She has extensive experience in media strategy and partnership development, having held various roles in prominent companies in Japan's advertising sector.

Current Role at AppsFlyer

Elina Watanabe serves as the Director of Partner Development at AppsFlyer, a position she has held since 2020. In this role, she focuses on facilitating the entry of global app advertisers into the Japanese market and vice versa. She is responsible for building and maintaining strong relationships with media partners, which creates mutual business opportunities. Additionally, she supports advertising agencies in Japan by assisting with their campaign strategies, analytics, and overall business growth.

Previous Experience at Carat

Prior to her current role, Elina Watanabe worked at Carat as a Client Service / Strategist for P&G Japan K.K. from 2017 to 2019. During her two years in this position, she acted as the Media Agency of Record (AOR) and was involved in strategic planning and execution within the 23 wards of Tokyo, Japan.

Experience at Isobar

Elina Watanabe has extensive experience at Isobar, where she held two key positions. From 2010 to 2017, she worked as a Senior Strategist and Creative Director, contributing to various projects in Tokyo. She later returned to Isobar as a Senior Strategist from 2019 to 2020, where she continued to develop her strategic expertise.

Educational Background

Elina Watanabe studied at Tokyo University of the Arts, where she focused on Graphic Design. She completed her studies from 1998 to 2003, achieving a degree in Design. This educational background has contributed to her creative and strategic capabilities in her professional roles.

Skills and Expertise

Elina Watanabe possesses extensive experience in managing complex relationships with both internal and external stakeholders. She focuses on achieving business goals through collaboration and strategic planning. Her approach balances medium- and long-term growth milestones with short-term accomplishments, ensuring sustainable success for her partners and clients.

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