Syb J.
About Syb J.
Syb J. is a professional specializing in GTM BizOps and Data, currently working at AppsFlyer in Bangkok. With a strong background in analytics and operations, he has developed predictive models that enhance workforce efficiency and client retention.
Current Role at AppsFlyer
Syb J. currently holds the position of GTM BizOps & Data at AppsFlyer. In this role, which began in 2023, Syb is based in Bangkok, Thailand. The responsibilities include overseeing go-to-market strategies and data analytics to enhance business operations.
Previous Experience at AppsFlyer
Prior to the current role, Syb worked at AppsFlyer as CS Operations & Analytics from 2021 to 2023. During this time, Syb contributed to operational efficiency and analytics within the customer success team while based in Bangkok, Thailand.
Freelance Analyst Background
From 2017 to 2019, Syb J. operated as a Freelance Analyst in Amsterdam, Noord-Holland, Nederland. The work involved utilizing skills in Python, Excel VBA, SQL, and Tableau to provide analytical services to various clients.
Education and Academic Background
Syb J. studied at Tilburg University, earning a Master of Science (MSc) in Operations Management from 2013 to 2014. Additionally, Syb completed a Bachelor of Science (BSc) in International Business Administration at the same university from 2009 to 2013. Earlier studies included Logistics, Materials, and Supply Chain Management at the Vienna University of Economics and Business Administration from 2012 to 2013.
Achievements in Data Analytics
Syb J. developed a predictive model for managing account manager resources in the APAC region, which improved workforce efficiency by 10%. Additionally, a Python model was created to analyze feature usage patterns between retaining and churning clients, leading to a 4% increase in client retention rates. A retention forecast model was also introduced, reducing the frequency of strategic meetings by 10%.