Yael Bixon
About Yael Bixon
Yael Bixon is a professional in Creative Operations with experience in account supervision and a background in business and law. She has worked at McCann Tel-Aviv for seven years and has been with AppsFlyer since 2021.
Work at AppsFlyer
Yael Bixon has been working at AppsFlyer in the role of Creative Operations since 2021. In this position, she contributes to the company's marketing and creative strategies, focusing on enhancing operational efficiency and collaboration within the creative team. Her experience in this role supports AppsFlyer's mission to provide advanced mobile attribution and marketing analytics solutions.
Previous Experience at McCann Tel-Aviv
Prior to her current role, Yael Bixon worked at McCann Tel-Aviv, where she served as an Account Supervisor from 2014 to 2021. During her seven years at the agency, she managed client accounts and coordinated marketing campaigns, gaining extensive experience in the advertising industry. Her responsibilities included client relations and project management, which helped her develop a strong foundation in creative operations.
Education and Expertise
Yael Bixon studied at IDC Herzliya, where she earned a Bachelor of Laws (LLB) degree. Her academic focus included Business, Management, Marketing, and Related Support Services. This educational background equips her with a comprehensive understanding of both legal and business principles, enhancing her capabilities in creative operations and marketing.
Background
Yael Bixon is based in Israel and has built a career in creative operations and account management. Her professional journey reflects a commitment to the advertising and marketing sectors, where she has developed skills in client management, strategic planning, and operational efficiency. Her transition from McCann Tel-Aviv to AppsFlyer marks a significant step in her career, allowing her to apply her expertise in a technology-driven environment.