Emma Shi
About Emma Shi
Emma Shi is a Marketing Manager at Pfizer Pharmaceuticals in Shanghai, where she has worked since 2017. She has a diverse background in marketing, with experience in both FMCG and B2B sectors, and has held various roles in notable companies throughout her career.
Work at Pfizer Pharmaceuticals
Emma Shi has been serving as the Marketing Manager at Pfizer Pharmaceuticals since 2017. Based in Shanghai, she has accumulated seven years of experience in this role. Her responsibilities include developing and executing marketing strategies that align with the company's objectives. Emma's tenure at Pfizer has allowed her to leverage her extensive marketing expertise in the pharmaceutical industry.
Previous Experience at Arc International
Prior to her role at Pfizer, Emma Shi worked at Arc International as the APAC Product Manager from 2014 to 2016. During her two years at the company, she focused on product management within the Asia-Pacific region. This position contributed to her understanding of market dynamics and product positioning in a competitive landscape.
Background in FMCG and B2B Industries
Emma Shi possesses extensive experience in both the Fast-Moving Consumer Goods (FMCG) and Business-to-Business (B2B) sectors. Her diverse background has equipped her with versatile marketing skills applicable across various industries. This breadth of experience enhances her capability to adapt marketing strategies to different market needs.
Educational Qualifications
Emma Shi earned her Bachelor's degree in International Economics and Trade from Shanghai University, where she studied from 2000 to 2004. This educational background provided her with foundational knowledge in economic principles and trade practices, which she applies in her marketing roles.
Product Management Experience
Emma Shi has held various product management roles throughout her career. She worked as an Assistant Product Manager at Lee Kum Kee from 2011 to 2013 and as a Supervisor at Glico from 2004 to 2010. In these positions, she developed skills in product development and management, contributing to her effectiveness in leading innovation strategies.