Viviane Pepe
About Viviane Pepe
Viviane Pepe is the Director of Brand Marketing at Avon, a position she has held since 2023. She also serves as an Advisory Council Member at Movimento Mulher 360 and has extensive experience in marketing and communications across various roles and organizations.
Current Role at Avon
Viviane Pepe has been serving as the Director of Brand Marketing at Avon since 2023. In this role, she focuses on developing and implementing brand strategies that resonate with consumers. Her experience in marketing and communications allows her to effectively lead initiatives that enhance brand visibility and engagement.
Advisory Council Membership at Movimento Mulher 360
Since 2021, Viviane Pepe has been an Advisory Council Member at Movimento Mulher 360 in Brazil. This organization aims to empower women and promote gender equality. Her involvement reflects her commitment to social causes and her expertise in strategic communication.
Professional Background in Marketing and Communications
Viviane Pepe has a diverse professional background in marketing and communications. She previously held the position of Director of Communications at Avon from 2020 to 2023. Additionally, she worked as the Global Creative & Content Director - Brand at Avon from 2018 to 2020, and as a Creative Director at WMcCann from 2010 to 2018.
Educational Qualifications
Viviane Pepe earned her Master of Business Administration (M.B.A.) in Marketing/Marketing Management from FGV - Fundação Getulio Vargas, studying from 2011 to 2013. She also studied Graphic Design at the School of Visual Arts in 2002. Her education includes various other institutions, focusing on creative processes and trends.
Specialization in Human-Centric Strategies
Viviane Pepe specializes in creating human-centric strategies that aim to deliver sustainable business results. Her approach integrates communications and marketing plans, emphasizing the importance of products, services, experiences, and narratives that positively impact people's lives.