Michael Bogniak
About Michael Bogniak
Michael Bogniak is a Senior Director of MSO Relations at Ayr Wellness Inc., bringing over 20 years of professional sales experience, particularly in the cannabis industry. He previously held various roles at Holistic Industries, including Vice President of Sales and National Sales Director.
Current Role at Ayr Wellness
Michael Bogniak serves as the Senior Director of MSO Relations at Ayr Wellness Inc., a position he has held since 2022. In this role, he is responsible for managing relationships with multi-state operators (MSOs) within the cannabis industry. His extensive background in sales and customer relationship management supports his efforts in fostering partnerships and driving business growth for Ayr Wellness.
Previous Experience at Holistic Industries
Before joining Ayr Wellness, Michael Bogniak held several positions at Holistic Industries. He served as Vice President of Sales from 2021 to 2022, where he focused on sales strategy and execution. Prior to that, he was the National Sales Director for five months and the Regional Sales Director for one year, overseeing sales operations in the Greater Pittsburgh Area. His role as Post Harvest Manager in 2018 provided him with insights into the cannabis production process.
Sales Experience and Expertise
Michael Bogniak has over 20 years of professional sales experience, emphasizing the importance of building strong customer relationships. His career spans various roles, including eight years as a Licensed Insurance Agent. This diverse background contributes to his comprehensive understanding of sales dynamics and customer engagement strategies, particularly within the cannabis industry.
Educational Background
Michael Bogniak studied at Jamestown Community College. His educational background complements his extensive professional experience, providing him with foundational knowledge that supports his career in sales and customer relations.
Cannabis Industry Knowledge
Michael Bogniak possesses comprehensive experience in the cannabis industry, covering the entire process from seed to sale. This knowledge base enhances his ability to navigate the complexities of the industry and effectively manage relationships with various stakeholders.