Austin Caron
About Austin Caron
Austin Caron is a Senior PR Account Manager at Backbone Media, LLC, where he develops strategic and creative public relations work for outdoor and lifestyle brands. He holds a Bachelor's Degree from Colorado State University and has managed accounts for notable brands such as Thule and Nike Swim.
Work at Backbone Media
Austin Caron currently serves as a Senior PR Account Manager at Backbone Media, LLC, a position he has held since 2021. In this role, he develops and implements strategic and creative public relations initiatives across various outdoor and lifestyle verticals. Prior to this, he worked as a PR Account Manager at Backbone Media from 2018 to 2021 and as a PR Account Coordinator from 2017 to 2018. His experience at Backbone Media has allowed him to manage PR accounts for several notable brands.
Education and Expertise
Austin Caron earned his Bachelor’s Degree from Colorado State University, where he studied from 2013 to 2017. His educational background has equipped him with the skills necessary to excel in public relations, particularly in the outdoor and lifestyle sectors. His expertise includes developing strategic communications and creative campaigns tailored to both national and local markets.
Background
Austin Caron began his career in public relations with a role as a Marketing Intern at Niner Bikes, where he worked for five months from 2016 to 2017. This initial experience laid the foundation for his subsequent positions at Backbone Media, where he progressed from PR Account Coordinator to Senior PR Account Manager. His work has focused on managing accounts for well-known brands in the outdoor industry.
Achievements in Public Relations
Throughout his career, Austin Caron has managed PR accounts for several prominent brands, including Thule, Saucony, Stio, Nike Swim, Nike Vision, PK Grills, Protekt, and iRocker. His role involves strategic planning and execution of public relations campaigns that enhance brand visibility and engagement within the outdoor and lifestyle markets.