Meg Weldon

Associate Pr Director @ Backbone

About Meg Weldon

Meg Weldon serves as the Associate PR Director at Backbone Media, LLC, where she has worked since 2020. She holds a Bachelor of Science in Marketing from the University of Wyoming and has experience in developing strategic PR campaigns across multiple sectors.

Work at Backbone Media

Meg Weldon has been serving as the Associate PR Director at Backbone Media, LLC since 2020. In this role, she is responsible for developing and executing public relations strategies for various clients. Her work focuses on enhancing client visibility and securing media coverage in prominent outlets. Weldon has been instrumental in building relationships with top-tier press, which has contributed to the success of her clients' PR campaigns.

Education and Expertise

Meg Weldon earned a Bachelor of Science degree in Marketing from the University of Wyoming, where she studied from 2012 to 2016. Prior to her university education, she completed her high school education at Summit High School from 2009 to 2012. Her academic background has equipped her with the skills necessary for her career in public relations and marketing.

Previous Experience in Public Relations

Before joining Backbone Media, Meg Weldon worked at MullenLowe U.S. as a Senior Account Executive from 2016 to 2020. In this position, she developed strategic public relations campaigns for clients in various sectors, including lifestyle, beverage, and travel. Her earlier experience also includes a role as a Public Relations Intern at MullenLowe U.S. in 2015, where she gained foundational knowledge in the field.

Client Engagement and Media Coverage

Throughout her career, Meg Weldon has successfully secured media coverage in high-profile outlets such as Business Insider, Cheddar, and Fortune. She has worked with notable clients, including JetBlue and Klean Kanteen, focusing on both national and hyper-local public relations strategies. Weldon has a proven track record of converting press coverage into tangible results for her clients.

Early Career and Development

Meg Weldon's early career included roles in customer service and hospitality. She worked as a Front Office Supervisor at Hilton Garden Inn Laramie & UW Conference Center from 2014 to 2016 and as a Front Desk Clerk at Beaver Run Resort from 2010 to 2013. These positions helped her develop strong interpersonal skills and a customer-focused approach, which have been beneficial in her public relations career.

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