álvaro González
About álvaro González
Álvaro González is a Growth Data Analyst at BairesDev, where he has contributed to the company's growth through strategic initiatives since 2022. He holds two bachelor's degrees in International Business and Business Administration and has experience in digital marketing and data analysis.
Work at BairesDev
Currently, Álvaro González serves as a Growth Data Analyst at BairesDev, a position he has held since 2022. In this role, he plays a critical part in accelerating the company's growth by implementing strategic initiatives within the 'Analytics & Automation' team. He utilizes a range of industry-standard tools for 'Paid Growth' reporting, including Quora Ads, Google Analytics, Facebook Ads Manager, LinkedIn Ads Manager, and Twitter Ads. González collaborates closely with cross-functional teams to develop and execute growth plans, contributing to BairesDev's status as a leading nearshore technology solutions provider.
Previous Experience
Before his current role, Álvaro González worked as a Growth Marketing Intern at BairesDev from 2021 to 2022. He also held positions as Head of Digital (Marketing & Sales) at Quik Solutions and Bajo Cero in Barranquilla, Colombia, from 2020 to 2021 and 2021, respectively. Additionally, he participated in the Disney College Program at Walt Disney World in 2020, which provided him with valuable international experience and enhanced his interpersonal and communication skills.
Education and Expertise
Álvaro González holds two Bachelor's degrees from Universidad del Norte. He studied Negocios Internacionales from 2018 to 2021 and Administración de empresas from 2015 to 2021. He also completed an International Program in Leadership Development & Business Management at Valencia College in 2020. His educational background equips him with a strong foundation in business and management principles, which he applies in his analytical and growth-focused roles.
Skills and Tools Utilized
In his role as a Growth Data Analyst, Álvaro González employs various tools to generate insights from complex datasets. He is proficient in Microsoft Server SQL, Databricks SQL, and Tableau, which he uses to support data-driven decision-making at BairesDev. His expertise in utilizing these tools contributes to the effectiveness of growth strategies and initiatives within the company.
International Experience
Álvaro González has gained international experience through his internship at The Walt Disney Company, which took place during the Disney College Program in 2020. This experience not only provided him with exposure to a global work environment but also helped him develop essential interpersonal and communication skills that are valuable in his current role.