Christopher Keough

Senior UX Writer @ Balsam Brands

About Christopher Keough

Christopher Keough is a Senior UX Writer at Balsam Brands, where he focuses on creating user-centered copy. He has extensive experience in communications and user experience, having previously worked at Belkin and Gensler, among other organizations.

Work at Balsam Brands

Christopher Keough has been employed at Balsam Brands as a Senior UX Writer since 2022. In this role, he focuses on developing copy that aligns with user personas, aiming to create easy and enjoyable user experiences. He collaborates closely with UX designers and user researchers to ensure the effectiveness of user experience strategies. Additionally, he works with various departments, including Creative, eCommerce, Marketing, and Product Management, to enhance the user experience on BalsamHill.com.

Previous Experience at Belkin

Prior to his current position, Keough worked at Belkin for a total of 12 years. He served as Corporate Communications Manager from 2010 to 2013 in Los Angeles. Following this role, he transitioned to the position of User Experience Writer, where he worked from 2013 to 2022 in the Greater Pittsburgh Area. His experience at Belkin contributed to his expertise in user experience writing and corporate communications.

Background in Marketing and Communications

Christopher Keough has a diverse background in marketing and communications. He worked as Marketing and Business Development Manager at Kanner Architects from 2005 to 2007 in Santa Monica. He then served as Regional Communications Manager for Gensler from 2007 to 2010, also in Santa Monica, California. His early career included roles as a Senior Associate at Consensus Planning Group from 2002 to 2004 and as a Beat Reporter for the Pittsburgh Tribune Review and Los Angeles Business Journal from 1998 to 2002.

Education and Expertise

Keough holds a Bachelor of Arts degree in English from Miami University. He furthered his education by obtaining a Master of Arts in Communications and Leadership Studies from Gonzaga University. His academic background supports his professional focus on developing effective communication strategies and enhancing user experiences.

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