Brian Casto
About Brian Casto
Brian Casto is the Senior Director of Enterprise Sales for 5GaaS Private Networking at Betacom, with a strong background in wireless technologies and enterprise sales. He has held various leadership roles in companies such as Cisco, KORE Wireless, and ICI Networks, and possesses expertise in driving business growth and managing customer success.
Work at Betacom
Brian Casto currently serves as the Senior Director of Enterprise Sales for 5GaaS Private Networking at Betacom. He has been in this role since 2023, working remotely from Bellevue, Washington. In this position, he leads the East region for Enterprise 5GaaS Sales and is part of the Executive Leadership Team. His responsibilities include overseeing sales, marketing, product development, solution architecture, engineering, and partnership development specifically for 5G Private Wireless networks.
Education and Expertise
Brian Casto studied Electrical, Electronics, and Communications Engineering at The University of Akron, where he earned a Bachelor of Science in Electrical Engineering (B.S.E.E.). He also attended ETI Technical College, achieving certification as a Certified Electronics Technician. His expertise encompasses a variety of wireless technologies, including LPWAN, LoRa, LoRaWAN, NB-IoT, Bluetooth Low Energy, and Small Cell solutions. He has demonstrated skills in navigating complex sales environments, particularly in public sector and academic enterprise sales.
Background
Brian Casto has a diverse professional background with extensive experience in the telecommunications industry. He began his career as an RF Engineer at Telxon Corp and Cisco from 1993 to 1998. He held various leadership roles, including CEO & President at ICI Networks, LLC, and Vice President positions at KORE Wireless and RF-Works. His career also includes significant roles at Communication Technology Services, LLC and Eseye, where he contributed to WLAN and IoT solutions.
Achievements
Throughout his career, Brian Casto has achieved a proven track record in enterprise reseller recruitment and expansion. He has successfully managed customer success and experience teams, focusing on building high-performance teams. His experience includes strategic selling to Fortune 500 and Fortune 2000 clients, emphasizing the development of strategic alliances and partnerships. He has also been involved in new product launches and the creation of comprehensive go-to-market strategies.
Leadership Experience
Brian Casto has held several leadership roles that highlight his capabilities in driving business growth. As the Executive Director of WLAN & Small Cell Solutions at Communication Technology Services, LLC, and as Senior Vice President of Global Services at Eseye, he demonstrated his ability to lead teams and manage complex projects. His experience in start-up launches and scaling, as well as pre-IPO ventures, showcases his strategic insight in emerging markets.