Laura Foster

Strategic Account Manager @ BigHand

About Laura Foster

Laura Foster is a Strategic Account Manager at BigHand, where she has worked since 2022. With a background in marketing and a focus on legal technology, she excels in building client relationships and creating engagement strategies.

Work at BigHand

Laura Foster currently serves as a Strategic Account Manager at BigHand, a position she has held since 2022. In this role, she focuses on building and maintaining relationships with clients, ensuring that their needs are met through tailored solutions. Prior to this, she worked as the Group Head of Marketing from 2021 to 2022, where she was responsible for overseeing marketing strategies. Laura's career at BigHand began as a Senior Marketing Manager from 2018 to 2021, where she developed marketing initiatives to enhance brand visibility.

Education and Expertise

Laura Foster earned her Bachelor of Arts in Marketing & Design from the University of Southampton, studying from 2007 to 2010. She also attended Long Road Sixth Form College in Cambridge, where she studied Media Studies, Photography, and Fine Art from 2005 to 2007. Her educational background supports her expertise in creating engagement funnels and executing prospecting campaigns. Laura specializes in legal technology and services, particularly in high growth environments.

Background

Laura Foster has a diverse background in marketing and account management, with a focus on the legal technology sector. Her career trajectory at BigHand showcases her progression from Senior Marketing Manager to Group Head of Marketing, and now to Strategic Account Manager. This experience has equipped her with a strong understanding of client needs and the ability to align solutions effectively.

Achievements

Laura Foster has demonstrated a strong ability to build long-standing, trusted relationships with clients throughout her career. She is skilled in strategic messaging that aligns with customer needs, which has contributed to her success in generating revenue through targeted campaigns. Her expertise in creating engagement funnels has elevated brand awareness and established enduring revenue streams for the organizations she has worked with.

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