Nikita Balanov
About Nikita Balanov
Nikita Balanov serves as the Head of Baltics at Brite Payments, where he has been working since 2024. He has a diverse background in sales and account management across various industries, including FinTech and digital marketing.
Work at Brite Payments
Nikita Balanov serves as the Head of Baltics at Brite Payments, a position he has held since 2024. He operates remotely from Tallinn, Harjumaa, Estonia. In this role, he is responsible for overseeing the expansion of Brite Payments across 25 European markets. His leadership focuses on enhancing the company's presence and operations in the Baltics region.
Previous Experience in FinTech
Before joining Brite Payments, Nikita Balanov worked at several companies in the FinTech sector. He served as an Enterprise Account Executive at Deel from 2022 to 2024, where he managed key accounts and contributed to business growth. Prior to that, he was a Senior Account Executive Lead at FIIZY from 2019 to 2022, and he began his tenure there as an Account Executive from 2017 to 2019. His roles at FIIZY involved significant client engagement and sales leadership.
Sales and Marketing Background
Nikita has a diverse background in sales and marketing. He worked as a Sales Manager at Lindström for one year in 2015-2016 and held the position of Key Account Manager at Panasonic Marketing Europe GmbH for nine months in 2016-2017. Earlier in his career, he was a Sales Representative at Lindström from 2012 to 2014. His experience spans various industries, including FinTech, SaaS, AdTech, and Digital Marketing.
Education and Expertise
Nikita Balanov studied at TalTech – Tallinn University of Technology, where he earned a Bachelor of Economics with a focus on Marketing from 2012 to 2016. His educational background supports his expertise in leveraging open banking technologies to enhance payment solutions, which is a key aspect of his current role at Brite Payments.