Kate N.
About Kate N.
Kate N. serves as the Director of Demand Generation at BriteCore, bringing over twenty years of experience in marketing, including roles at Microsoft and BMC Software. She specializes in campaign strategy, field marketing, and customer experience, with a strong background in digital marketing and B2B strategies.
Current Role at BriteCore
Kate N. serves as the Director of Demand Generation at BriteCore, a position she has held since 2022. In this role, she focuses on developing and executing demand generation strategies that align with corporate objectives. Her responsibilities include overseeing marketing campaigns and ensuring effective communication across various channels. Kate's expertise in demand generation is supported by her extensive experience in the marketing field.
Previous Experience in Marketing
Before joining BriteCore, Kate N. held several prominent marketing roles. She worked at Microsoft as a Senior Marketing Manager from 2008 to 2010, where she contributed to marketing initiatives in the Dallas/Fort Worth area. Following that, she spent six years at BMC Software as Senior Manager of Worldwide Field Marketing from 2010 to 2016. Kate also served as a Marketing Leader at Nelson Marketing Company from 2016 to 2019 and as Marketing Director at Redwood Software from 2019 to 2021.
Education and Academic Background
Kate N. earned a Bachelor of Science in Business Administration (BSBA) with a focus on Marketing Management from the University of Arkansas. This educational foundation has equipped her with the necessary skills and knowledge to excel in various marketing roles throughout her career.
Expertise in Marketing Strategies
Kate N. possesses over twenty years of experience in marketing, specializing in demand generation programs. Her expertise includes campaign strategy and execution, field marketing, and customer experience. She is skilled in sales and executive communication, as well as territory and account analysis. Additionally, she has a strong background in digital marketing, social media marketing, and email marketing.
Skills and Proficiencies
Kate N. is proficient in various aspects of marketing, including budgeting, project management, and marketing mix modeling. Her comprehensive understanding of business-to-business (B2B) marketing allows her to effectively integrate corporate strategy into demand generation efforts. She also has experience in pipeline impact analysis and cross-functional leadership, making her a valuable asset in any marketing organization.