Shane Mc Kinnon
About Shane Mc Kinnon
Shane McKinnon is a Manager of Omni-Channel Campaign Operations at Cambia Health Solutions, where he has worked since 2021. He holds a Bachelor of Science in Digital Communication Arts from Oregon State University and has extensive experience in marketing project management and digital media.
Current Role at Cambia Health Solutions
Shane Mc Kinnon currently serves as the Manager of Omni-Channel Campaign Operations at Cambia Health Solutions. He has held this position since 2021 in the Portland, Oregon area. In this role, he oversees the coordination and execution of marketing campaigns across various channels, ensuring alignment with the company's strategic objectives.
Previous Experience at Cambia Health Solutions
Prior to his current role, Shane Mc Kinnon held several positions at Cambia Health Solutions. He worked as a Digital Project Coordinator II from 2017 to 2019, where he supported UX/UI design needs and managed the redesign of 60 webpages for Regence.com. He then transitioned to the role of Marketing Project Manager from 2019 to 2021, coordinating brand campaigns and improving processes among creative teams.
Education and Academic Achievements
Shane Mc Kinnon studied at Oregon State University, where he earned a Bachelor of Science degree in Digital Communication Arts with minors in Business and Music from 2011 to 2015. He also attended Portland Community College from 2018 to 2020, achieving a 4.0 GPA in Japanese Language studies over two years.
Experience in Digital Media and Project Coordination
Before joining Cambia Health Solutions, Shane worked as a Digital Media Specialist at Nia Technique from 2015 to 2016. In this role, he focused on digital media strategies and content creation. His experience includes coordinating creative development, print production, and installation for various events, as well as managing digital ad campaigns with multiple vendors.
Process Improvement Initiatives
Throughout his career, Shane Mc Kinnon has implemented process improvements to enhance efficiency in project delivery. He reformed workflows between creative teams, content producers, and CRM engagement managers, which resulted in increased efficiency and timely delivery of marketing assets.