Bob Smith

Vice President, North American Sales @ Canfor

About Bob Smith

Bob Smith serves as the Vice President of North American Sales at Canfor, a position he has held since 2020. He has extensive experience in the wood products industry, having worked in various managerial roles at Canfor and Tolko Industries over the past two decades.

Current Role at Canfor

Bob Smith serves as the Vice President of North American Sales at Canfor, a position he has held since 2020. In this role, he is responsible for overseeing sales operations across North America, focusing on strategic growth and market development. His extensive experience in the industry contributes to his leadership in driving sales initiatives and fostering client relationships.

Previous Positions at Canfor

Bob Smith has held multiple roles at Canfor prior to his current position. He worked as the Group General Manager - SPF Sales for one year from 2019 to 2020. Before that, he served as the General Manager - Kootenay Region and Specialty Product Development from 2013 to 2015, and as the General Manager - Specialty Products and Offshore Sales from 2018 to 2020. Additionally, he was the Manager - Global Product Development for a brief period in 2013.

Experience at Moulding and Millwork

Before joining Canfor, Bob Smith worked at Moulding and Millwork for eight years as the Branch Operations Manager from 2005 to 2013 in Maple Ridge, BC. He also served as the Production Manager for two years from 2003 to 2005 in Ferndale, Washington. His roles involved overseeing operations and ensuring efficient production processes.

Education and Expertise

Bob Smith obtained a Master of Science (M.Sc.) in Wood Science and Wood Products/Pulp and Paper Technology from The University of British Columbia, studying from 1992 to 1994. He also earned a Bachelor of Science (B.Sc.) in Forestry from the same institution, completing his studies from 1988 to 1992. Additionally, he achieved a Green Belt in Continuous Improvement from Lean Sensei in 2010.

Career Background at Tolko Industries

Bob Smith's career includes significant experience at Tolko Industries. He worked there from 1994 to 1998 as a Resource/Business Analyst and held various production roles, including Production Superintendent and Production Manager from 2001 to 2003. He also served as a Sawmill Supervisor from 1998 to 2000. His diverse roles contributed to his understanding of the industry and operational efficiencies.

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