Kristen W.
About Kristen W.
Kristen W. is a seasoned professional in US Sales Development with a strong background in social media and digital marketing. Currently at Captify®, she specializes in connecting startups with key decision-makers and has over eight years of experience in consultancy focused on sales pipeline strategies.
Work at Captify
Kristen W. has been working at Captify® as a US Sales Development professional since 2020. In this role, she focuses on generating qualified leads and increasing conversions through her expertise in online marketing and digital strategies. Captify® specializes in search intelligence and provides insights that help brands optimize their digital marketing efforts.
Education and Expertise
Kristen W. holds a Master of Arts in Education from The George Washington University and a Bachelor of Arts in English from Penn State University. Additionally, she earned an MBA in Marketing from the American University - Kogod School of Business. Her educational background supports her specialization in creating customized and sustainable strategies for filling the sales pipeline.
Background
Kristen W. has a diverse professional background in sales development and digital marketing. She has held various roles, including Sales Development Manager at Linqia and VP of Business & Sales Development at BabbleBoxx Influencer Marketing Services. She also founded Sales Development Online, where she operated for nine years, focusing on connecting startups with key decision-makers.
Achievements
Throughout her career, Kristen W. has accumulated over eight years of experience running a boutique consultancy that specializes in booking meetings for early-stage startups. Her work has involved leveraging skills across multiple CRM, email, and marketing platforms to empower startups by connecting them with influencers in their niche. She has also worked with notable companies such as Conde Nast and Getty Images.
Previous Experience
Kristen W. has held various positions in sales and marketing, including roles at Where to Buy, fixR, and I Strategy Group. Her experience spans from managing search engine marketing at Getty Images to serving as an Independent Digital Media Strategist at GetApp.com. This extensive background has equipped her with a comprehensive understanding of the digital marketing landscape.