Tom Birch
About Tom Birch
Tom Birch is a Senior Product Manager at Captify, where he has worked since 2018. He has a background in marketing, having studied at Northamptonshire Grammar School and De Montfort University, and has held various roles in product management and marketing across different companies.
Current Role at Captify
Tom Birch currently serves as a Senior Product Manager at Captify, a position he has held since 2018. In this role, he is responsible for overseeing product development and strategy, ensuring that the company's offerings align with market needs. Captify is known for its innovative approach to search data and analytics, and Birch's contributions are integral to the company's ongoing success in the digital marketing landscape.
Previous Experience at Captify
Before his current role, Tom Birch worked at Captify as a Product Manager from 2015 to 2017. During this time, he focused on enhancing product features and improving user experience. His experience at Captify laid the groundwork for his advancement to Senior Product Manager, where he continues to impact product strategy.
Educational Background in Marketing
Tom Birch studied Marketing at Northamptonshire Grammar School from 2000 to 2007. He furthered his education at De Montfort University, where he obtained a BA in Marketing Management between 2010 and 2013. This academic foundation provided him with essential knowledge and skills applicable to his career in product management and marketing.
Work History in Digital Marketing
Tom Birch has a diverse background in digital marketing. He worked as a Marketing Intern at Tesco.com for one month in 2011, gaining practical experience in a leading retail environment. He also held positions at Yellow New Zealand, first as a Digital Campaign Manager from 2014 to 2015 and later as a Search Marketing Analyst in 2014. Additionally, he served as Director at Bright Bikes from 2011 to 2013, where he contributed to the company's marketing strategies.