Lauren Blackwell
About Lauren Blackwell
Lauren Blackwell serves as an Account Director at Cardinal Digital Marketing, where she has worked since 2021. With a background in digital marketing across various industries, she specializes in content promotion and has held multiple roles in marketing management.
Work at Cardinal Digital Marketing
Lauren Blackwell has been serving as an Account Director at Cardinal Digital Marketing since 2021. In this role, she oversees client accounts and develops marketing strategies tailored to client needs. Her tenure at Cardinal Digital Marketing has spanned three years, during which she has contributed to various marketing initiatives and client projects in the Atlanta Metropolitan Area.
Previous Experience in Digital Marketing
Before her current position, Lauren worked at Triumph Motorcycles America Ltd. as a Digital Marketing Manager from 2019 to 2020. She also held the role of Digital Marketing Coordinator at the same company from 2018 to 2019. In these positions, she focused on digital marketing strategies and initiatives, enhancing the brand's online presence in the Greater Atlanta Area.
Educational Background in Marketing
Lauren Blackwell earned her Bachelor’s Degree in Marketing from Auburn University, where she studied from 2011 to 2015. This educational foundation has equipped her with essential marketing skills and knowledge, which she has applied throughout her career in various marketing roles.
Specialization in Content Promotion
Lauren specializes in content promotion across multiple industries, including automotive, cosmetics, home services, healthcare, and financial services. She has developed and implemented various marketing initiatives, such as social media campaigns, e-commerce web optimization, public relations strategies, and influencer marketing programs.
Proficiency in Marketing Tools
Lauren Blackwell is proficient in several social media management systems and project management tools. Her expertise includes platforms such as Asana, Basecamp, GroupHigh, Kapost, Simply Measured, and JIRA. This proficiency enables her to efficiently manage projects and enhance marketing efforts.