Aaron Nicholas
About Aaron Nicholas
Aaron Nicholas is an experienced marketing professional currently serving as the Account Based Marketing Lead at Carta. He holds a Bachelor of Arts in Political Economy from the University of California, Berkeley, and has a background in various marketing roles at companies such as Salesforce, Zendesk, and Oracle.
Work at Carta
Aaron Nicholas currently serves as the Account Based Marketing Lead at Carta, a position he has held since 2023. His role involves developing and executing marketing strategies that are tailored to specific accounts, enhancing engagement and driving growth. Prior to this position, he worked as the Senior Manager for Venture Capital Campaigns at Carta from 2021 to 2023. His experience in these roles contributes to Carta's mission of streamlining equity management and ownership tracking for businesses.
Education and Expertise
Aaron Nicholas earned a Bachelor of Arts (B.A.) in Political Economy from the University of California, Berkeley. He further enhanced his skills by completing a program at the Oracle Sales Academy, focusing on sales techniques and strategies. This educational background provides him with a strong foundation in both economic principles and effective sales methodologies, which he applies in his marketing roles.
Background
Aaron Nicholas has a diverse professional background with experience in various marketing roles across multiple companies. He began his career at Oracle as an Enterprise Business Development representative from 2014 to 2016. He then transitioned to Salesforce, where he worked as a Campaigns Manager from 2016 to 2019. Following that, he held positions at Zendesk, including Integrated Campaigns Manager and Senior Regional Campaigns Manager, before returning to Carta.
Previous Work Experience
Before joining Carta, Aaron Nicholas accumulated significant experience in marketing and campaign management. He worked at Salesforce for three years, where he managed campaigns aimed at enhancing customer engagement. After Salesforce, he spent two years at Zendesk, focusing on integrated campaigns. His previous roles have equipped him with a comprehensive understanding of account-based marketing and campaign strategies.