Lucas Machado
About Lucas Machado
Lucas Machado is a Senior Copywriter and Marketing professional based in Santa Catarina, Brazil, with a focus on e-commerce and virtual entrepreneurship. He has extensive experience in creating advertising campaigns and managing social media, currently writing for the Cartpanda blog since 2019.
Work at Cartpanda
Lucas Machado has been employed at Cartpanda as a Redator e Marketing Senior since 2019. In this role, he focuses on writing and marketing strategies, contributing to the company's blog with articles that cover e-commerce and virtual entrepreneurship. His work involves creating advertising campaigns and managing the company's social media presence. He has been instrumental in developing content that helps online businesses thrive.
Previous Experience at Lions, Tigers & Bears
Before joining Cartpanda, Lucas worked at Lions, Tigers & Bears from 2015 to 2019. He served as Responsável por marketing online, where he managed online marketing initiatives for four years in Santa Catarina, Brasil. This experience allowed him to hone his skills in digital marketing and customer engagement, laying the groundwork for his current role.
Education and Expertise
Lucas Machado has a background in customer service, which provided him with foundational skills in communication and client relations. His transition into marketing was driven by a passion for copywriting, which he discovered while working in the field. He specializes in creating effective advertising campaigns and developing content strategies for social media.
Content Contributions and Publications
At Cartpanda, Lucas writes extensively on topics related to e-commerce and marketing strategies. He published an article on preparing e-commerce for Black Friday on October 23, 2023. His articles aim to provide valuable insights for online entrepreneurs looking to enhance their business operations and marketing efforts.