Pilar Mc Quirter (She/Her)

Strategy Director @ Cashmere

About Pilar Mc Quirter (She/Her)

Pilar Mc Quirter is a Strategy Director at Cashmere Agency and an Advisory Board member for ADCOLOR Conference and Awards. She has a background in advertising and marketing, with experience at notable agencies and a commitment to advocating for diverse voices in the industry.

Work at Cashmere Agency

Pilar Mc Quirter serves as the Strategy Director at Cashmere Agency, a position she has held since 2021. In this role, she focuses on developing strategic initiatives that align with the agency's mission. Her work involves collaborating with various teams to create impactful marketing strategies that resonate with diverse audiences. Cashmere Agency is known for its commitment to culturally relevant storytelling, and Pilar's contributions support this objective.

Education and Expertise

Pilar Mc Quirter completed her high school education at Oak Park River Forest High School, earning her diploma from 2009 to 2012. She furthered her education at Columbia College Chicago, where she studied Advertising, Marketing, and Public Relations from 2012 to 2016, achieving a degree in Marketing and Communications. This educational background has equipped her with a strong foundation in strategic marketing and communications.

Professional Background

Pilar Mc Quirter has a diverse professional background in marketing and strategy. She began her career as a Social Media Coordinator at BatesMeron Sweet Design in 2015. She then worked as an Assistant Account Executive at Leo Burnett from 2016 to 2017. Following that, she held positions at Havas as Talent Program Manager for Diversity, Equity, and Inclusion, and at MullenLowe U.S. as Cultural Strategy Director. Her experience includes a role at The One Club for Creativity and participation in the MAIP internship program at Ogilvy & Mather Worldwide.

Involvement with ADCOLOR Conference and Awards

Since 2020, Pilar Mc Quirter has been a member of the Advisory Board for the ADCOLOR Conference and Awards. This organization focuses on promoting diversity and inclusion within the advertising and marketing industries. Through her advisory role, Pilar contributes to initiatives that aim to elevate diverse voices and foster a more inclusive environment in the industry.

Achievements in Strategic Work

Pilar Mc Quirter's strategic work has significantly impacted several major brands, including Patron, Coca Cola, P&G Always Global, and Jack Daniels. Her ability to craft strategies that center diverse voices has been instrumental in creating socially impactful campaigns that contribute to the cultural narrative.

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