Katie La Vine
About Katie La Vine
Katie La Vine is a Sales Strategy & Operations professional at Castle Biosciences, Inc., where she has worked since 2022. She has a background in sales analytics and operations, with previous roles at Sysco, Riviana Foods, and Under Armour.
Work at Castle Biosciences
Katie La Vine has been employed at Castle Biosciences, Inc. since 2022, serving in the role of Sales Strategy & Operations. In this position, she focuses on optimizing sales coverage and efficiency through the implementation of territory planning and mapping strategies. Her work contributes to the overall sales strategy of the organization, enhancing operational effectiveness within the Greater Houston area.
Previous Experience in Sales Operations
Prior to her current role, Katie La Vine worked at Riviana Foods Inc. as a Sales Operations Manager from 2021 to 2022. In this capacity, she was responsible for overseeing sales operations and ensuring the alignment of sales strategies with organizational goals. Before that, she served as a Category Management Insights Analyst at Sysco from 2018 to 2021, where she provided analytical support to enhance category management initiatives.
Educational Background in Marketing
Katie La Vine earned a Bachelor of Business Administration (BBA) in Marketing from The University of Texas at Austin, specifically from the Red McCombs School of Business. Her studies spanned from 2010 to 2014, providing her with a solid foundation in marketing principles and business strategies that she applies in her professional roles.
Sales and Marketing Experience
Katie La Vine has a diverse background in sales and marketing roles. She began her career as a Sales and Marketing Intern at The AroundCampus Group in 2013. Following this, she held various positions at Stage Stores, including Assistant Buyer, Executive Merchandising Trainee, and Allocation Analyst. Her experience at Under Armour as a Business Analyst in Sales Operations further solidified her expertise in sales analytics and operational strategies.
Skills in Sales Analytics and Reporting
Katie La Vine specializes in sales and profitability analytics, which plays a crucial role in driving strategic decision-making within organizations. She has developed comprehensive reporting solutions and training programs aimed at enhancing sales team performance. Her analytical skills support the optimization of sales strategies and operational efficiency.