Bharath G P
About Bharath G P
Bharath G P is a Senior SEO Analyst currently working at Cimpress India in Bengaluru, Karnataka. He has extensive experience in digital marketing and SEO, having previously held positions at National Pen, Kefron, The Phoenix Mills Ltd., and EXPETAL Media Pvt Ltd.
Work at Cimpress
Bharath G P currently holds the position of Senior SEO Analyst at Cimpress India, where he has been employed since 2021. In this role, he focuses on optimizing search engine strategies to enhance online visibility and drive traffic. His responsibilities include analyzing SEO performance metrics and implementing best practices to improve search rankings. Bharath's expertise contributes to the overall digital marketing strategy at Cimpress, ensuring alignment with business goals.
Previous Experience in SEO and Digital Marketing
Before joining Cimpress, Bharath worked as a Search Engine Optimization Analyst at National Pen from 2020 to 2021. He was responsible for implementing email marketing campaigns, overseeing user segmentation, design, HTML coding, SPAM testing, and result analysis. Prior to that, he served as a Digital Marketing Analyst at EXPETAL Media Pvt Ltd from 2016 to 2017, where he managed a team to deliver optimized digital strategies and collaborated with UI/UX teams to enhance brand creatives.
Education and Expertise
Bharath G P holds a Master of Business Administration (MBA) in Marketing and Production Management from MP Birla Institute of Management, which he completed from 2013 to 2015. He also earned a Master of Science (MS) in Marketing from Dublin Business School in 2019. Additionally, he has a Bachelor's degree in Marketing from CMR Institute of Management Studies, obtained from 2010 to 2013. His academic background provides a strong foundation for his expertise in digital marketing and SEO.
Achievements in Digital Marketing
During his tenure at EXPETAL Media Pvt Ltd, Bharath successfully increased conversion rates by an average of 4% across various projects in the education, retail, and real estate sectors. He developed A/B testing hypotheses for campaigns involving over 250 niche retail brands at Phoenix Marketcity mall. Furthermore, he restructured the blog section by planning an annual blog calendar based on seasonal trends and brand requirements, demonstrating his strategic approach to content marketing.
Early Career Experience
Bharath began his career as a Management Trainee at The Phoenix Mills Ltd. from 2015 to 2016. He later worked as a Digital Operator at Kefron from 2019 to 2020. These roles provided him with foundational experience in management and digital operations, contributing to his skill set in the marketing domain.