Hilda Martinez

Sr. Marketing Manager @ Cinch Home Services

About Hilda Martinez

Hilda Martinez is a seasoned Sr. Marketing Manager at Cinch Home Services, with a background in business and marketing from The Wharton School. She has extensive experience in marketing and sales, having held leadership roles at AT&T and GSK, and is actively involved in children's charities.

Work at Cinch Home Services

Hilda Martinez has been serving as the Senior Marketing Manager at Cinch Home Services since 2007. In this role, she focuses on developing and implementing marketing strategies that align with the company's objectives. She collaborates closely with third-party sales teams to ensure the profitability of marketing campaigns. Her work involves integrating data-driven insights into marketing strategies, showcasing her ability to enhance strategic business needs through effective marketing practices.

Previous Experience in Marketing and Sales

Before joining Cinch Home Services, Hilda Martinez held significant roles in marketing and sales. She worked at AT&T as the National Marketing and Sales Director from 1994 to 2004, where she managed national marketing initiatives. Following her tenure at AT&T, she served as the Senior Territory Sales Manager at GSK from 2004 to 2006. Additionally, she worked as a Senior Buyer at Kmart Corporation from 1989 to 1994, gaining valuable experience in retail and purchasing.

Education and Expertise

Hilda Martinez studied at The Wharton School, where she achieved a focus in Business, Management, Marketing, and Related Support Services. She also completed the Continuing Career Training and Education program through Wharton Online. Prior to that, she attended William Paterson University of New Jersey, where she studied Mathematics and earned a degree in Science. Her educational background supports her expertise in data analytics and financial forecasting.

Community Involvement and Interests

Hilda Martinez has a strong interest in children's charities, reflecting her commitment to community involvement and social causes. This engagement indicates her dedication to making a positive impact in the lives of children and contributing to charitable initiatives. Her passion for numbers and expertise in family engineering further enhance her ability to support causes that align with her personal and professional interests.

Collaboration with Data Analysts

In her current role, Hilda Martinez collaborates with data analysts to enhance strategic business needs. This collaboration highlights her ability to integrate data-driven insights into marketing strategies, ensuring that her marketing efforts are informed by analytical findings. Her focus on financial outcomes in marketing campaigns demonstrates her commitment to achieving measurable results.

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