Laina Mc Queen Stewart
About Laina Mc Queen Stewart
Laina Mc Queen Stewart serves as the Vice President of Marketing at Cinch Home Services, where she has worked since 2020. With 18 years of experience, she specializes in data-driven marketing strategies for purpose-driven brands across B2B and B2B2C sectors.
Work at Cinch Home Services
Laina Mc Queen Stewart serves as the Vice President of Marketing at Cinch Home Services, a position she has held since 2020. In this role, she focuses on developing and implementing marketing strategies that drive growth and enhance brand visibility. Her work involves leading marketing initiatives that align with the company's goals and objectives, contributing to the overall success of the organization.
Previous Experience at Zeta Global
Before joining Cinch Home Services, Laina Mc Queen Stewart worked at Zeta Global as Vice President of Marketing & Sales Enablement from 2018 to 2020. During her tenure, she was responsible for creating marketing strategies that supported sales efforts and enhanced customer engagement. Her experience at Zeta Global contributed to her extensive knowledge in data-driven marketing approaches.
Background in Marketing Strategy
Laina Mc Queen Stewart has 18 years of experience in marketing, specializing in data-driven go-to-market strategies and product lifecycle optimization. She has held various leadership roles across different organizations, where she developed marketing strategies for both B2B and B2B2C sectors. Her background includes significant positions that have shaped her expertise in achieving growth through effective marketing.
Career History and Roles
Laina Mc Queen Stewart's career includes notable positions such as Director of Retail Channel Development at Time Inc. from 2004 to 2009, and Vice President of Retail Marketing Strategy at Affinion Group from 2009 to 2012. Additionally, she served as Vice President of Marketing Strategy at The Think Agency from 2012 to 2018. These roles have equipped her with a diverse skill set in marketing communications and strategy development.
Focus on Purpose-Driven Brands
Laina Mc Queen Stewart specializes in marketing strategies tailored for purpose-driven brands. Her expertise encompasses both B2B and B2B2C sectors, where she emphasizes the importance of aligning marketing efforts with organizational values. This focus allows her to create impactful marketing campaigns that resonate with target audiences and drive business results.