Lord Mario Oporto
About Lord Mario Oporto
Lord Mario Oporto serves as the Chief Marketing Officer at Cinch Home Services, where he has worked since 2022. With extensive experience in marketing and channel strategy across various companies, he focuses on consumer research, innovation, and data-driven decision-making.
Work at Cinch Home Services
Lord Mario Oporto serves as the Chief Marketing Officer at Cinch Home Services, a position he has held since 2022. Based in Boca Raton, Florida, he focuses on optimizing growth through operations, process, technology, and employee development. His role involves leading strategies across revenue-generating functions to enhance customer relationships and expand channels.
Previous Experience in Marketing Leadership
Prior to his current role, Oporto held several significant positions in marketing leadership. He was the Vice President & GM of Marketing & Channel Strategy at Camping World from 2017 to 2019. He also served as Vice President of Marketing & Channel Strategy at GC Incentives | GiftCertificates.com for one year in 2016. Additionally, he worked as Chief Marketing Officer at Olive from 2019 to 2022.
Education and Expertise
Lord Mario Oporto studied Business Administration at Purdue University. His expertise includes consumer research, controlled risk-taking, and fostering a culture of analytics. He is proficient in synthesizing and communicating performance metrics across various functions, which supports data-driven decision-making.
Achievements in Innovation and Strategy
Oporto has created a disruptive innovation that transformed the market for vehicle protection plans by introducing entirely digital products and services. He identifies market gaps and develops innovative, high-quality, and profitable solutions. His approach emphasizes technology advocacy and the establishment of data-driven cultures.
Board Membership and Advisory Roles
In 2022, Oporto served as a Member of the Board of Advisors at Aspira for a duration of four months. His experience in advisory roles complements his extensive background in marketing and strategy, further enhancing his ability to optimize growth and foster lasting relationships with staff, partners, and suppliers.