Anderson Wagner Beltran

Product Manager Data Analytics @ cleverbridge

About Anderson Wagner Beltran

Anderson Wagner Beltran is a Product Manager in Data Analytics at cleverbridge, where he has worked since 2021. He has extensive experience in data analytics and market research, having previously held positions at trivago and Wunderman Thompson.

Work at cleverbridge

Anderson Wagner Beltran has been serving as a Product Manager Data Analytics at cleverbridge since 2021. In this role, he leads cross-functional teams that include Product Owners, Data Scientists, Data Analysts, Data Engineers, and UX Designers. His focus is on delivering innovative solutions that enhance product offerings and improve business performance. He employs a data-driven approach to establish hypotheses and measure product usage through key performance indicators (KPIs).

Previous Experience at trivago

Prior to his current role, Anderson worked at trivago in various capacities from 2014 to 2019. He began as a Market Researcher for five months before transitioning to a Data and Business Analyst focusing on Market Strategy and Coordination for four years. He also held a position in Market Intelligence for New Markets for six months. His experience at trivago provided him with a solid foundation in data analysis and market research.

Experience at Wunderman Thompson

Anderson held multiple roles at Wunderman Thompson from 2019 to 2021. He served as a Data and CRM Consultant for one year before becoming the Marketing Analytics Lead for eight months. His work involved utilizing data analytics to inform marketing strategies and improve client engagement, contributing to the overall effectiveness of marketing campaigns.

Educational Background

Anderson's educational journey includes a Bachelor of Business Administration from the University of Ibagué, completed from 2002 to 2008. He then pursued a Master in Information Sciences at Universitat Autònoma de Barcelona from 2010 to 2011. Following this, he obtained a Master in International Marketing from CBS International Business School, which he completed from 2014 to 2016. His academic background has equipped him with a strong foundation in business management and marketing.

Specialization in Data Products

Anderson specializes in developing data products, particularly in the areas of Client Intelligence, Corporate Intelligence, and Artificial Intelligence (AI). His expertise lies in leveraging data to drive product development and enhance business insights. He focuses on creating solutions that meet client needs and improve operational efficiencies.

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