Susan Gallotti
About Susan Gallotti
Susan Gallotti serves as the Head of Marketing at Cognitive Systems Corp. in Waterloo, Ontario, where she has worked since 2018, leveraging her extensive background in marketing and communications.
Work at Cognitive Systems
Susan Gallotti has served as the Head of Marketing at Cognitive Systems Corp. since 2018. In this role, she combines her marketing communications expertise with a passion for innovation. She focuses on exploring the potential of RF signals to enhance daily life. Her work includes introducing innovative technologies to the market, particularly through the application of WiFi Motion technology, which she also utilizes for personal home security and monitoring.
Previous Experience in Marketing
Prior to her current position, Susan held various marketing roles across multiple organizations. She worked as a Communications Manager at Natura World Inc. for 11 months in 2007-2008. She also served as a Marketing Consultant at Equitable Life of Canada for one year from 2017 to 2018. Her experience includes roles as an Account Manager at AdFarm from 2008 to 2011 and as a Marketing Manager at Skyline Real Estate Limited Partnership from 2012 to 2017.
Educational Background
Susan Gallotti has an extensive educational background in marketing and business management. She studied Marketing at the University of Guelph starting in 1996. Additionally, she attended Conestoga College, where she studied Marketing from 1992 to 1997. She furthered her education at Algonquin College of Applied Arts and Technology, studying Management and Business Marketing from 2006 to 2008, and Marketing, Management, and Communications from 1999 to 2001.
Innovative Marketing Approach
Susan is recognized for her creative and solutions-oriented thinking in marketing. She often questions the status quo, which reflects her passion for introducing innovative technologies to the market. Her approach at Cognitive Systems Corp. emphasizes the integration of new technologies, particularly in the realm of home security and well-being monitoring through WiFi Motion technology.