Beatriz Herrera Blazquez

Digital Account Strategist Manager Beauty & Health @ Condé Nast

About Beatriz Herrera Blazquez

Beatriz Herrera Blazquez is a Digital Account Strategist Manager specializing in the beauty and health sectors at Condé Nast since 2021. She has a strong background in digital revenue and yield management, with previous experience at Shiseido and L'Oréal.

Work at Condé Nast

Beatriz Herrera Blazquez has been serving as the Digital Account Strategist Manager for Beauty & Health at Condé Nast since 2021. In this role, she focuses on aligning advertisers' visions with digital platforms, particularly within the luxury and beauty sectors. Her responsibilities include developing strategies that enhance digital revenue and yield, drawing on her previous experience in similar roles. Prior to her current position, she worked at Condé Nast from 2017 to 2022 as a Digital Revenue & Yield specialist in Madrid.

Education and Expertise

Beatriz Herrera Blazquez studied at Universidad Complutense de Madrid, where she earned a Licenciatura in Administración y gestión de empresas from 2008 to 2015. Her educational background provides a solid foundation for her career in digital account strategy and management. She has developed specialized expertise in the beauty and health sectors, focusing on digital marketing strategies that resonate with luxury brands.

Background

Before joining Condé Nast, Beatriz held positions at notable companies in the beauty industry. She worked as an Assistant Key Account at Shiseido from 2016 to 2017 and completed a Product Marketing Internship at L'Oréal from 2013 to 2014. These experiences contributed to her understanding of market dynamics and client relationships within the beauty sector, enhancing her strategic capabilities.

Achievements

Beatriz demonstrates a strong ability to articulate ideas effectively, fostering robust relationships with collaborators and clients. She is recognized for her meticulous and methodical approach to project planning and execution, ensuring maximum efficiency and adherence to deadlines. Her adaptability to new challenges and evolving trends in technology has positioned her as a competent strategist in the digital landscape.

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