Zoe (Quynh) Nguyen
About Zoe (Quynh) Nguyen
Zoe (Quynh) Nguyen is a Social Media Planner at Condé Nast, specializing in global commercial partnerships. With a background in marketing communications and content strategy, she has developed social media strategies for prominent brands and has extensive experience in managing paid social media campaigns.
Work at Condé Nast
Zoe Nguyen currently holds the position of Social Media Planner (Global Commercial Partnership) at Condé Nast. She has been with the company since 2021, contributing to the development of social media strategies for high-profile brands such as Vogue, GQ, and Vanity Fair. Her role involves multi-market management and platform-specific content optimization, ensuring that campaigns are tailored to different audiences and platforms.
Previous Experience in Social Media and Marketing
Prior to her role at Condé Nast, Zoe worked at Push Group as a Paid Social Account Executive for three months in 2021 in London. She also served as a Senior Content Executive at BlackPoint Digital for four months in 2021 in Vietnam. Additionally, she held the position of Marketing Communications Associate at CJ E&M - CJBlue from 2017 to 2018 for ten months, where she gained valuable experience in marketing and communications.
Education and Expertise
Zoe Nguyen earned her Bachelor of Arts in International Relations and Affairs from the University of Social Sciences and Humanities (USSH), where she studied from 2014 to 2019. She furthered her education by obtaining a Master's degree in PR, Media, and Communication from the University of Gloucestershire in 2021. Her academic background supports her expertise in managing and optimizing paid social media campaigns across various platforms.
Skills in Social Media Strategy
Zoe demonstrates a strong ability to analyze data and provide insights for campaign reporting, which enhances the effectiveness of social media strategies. She actively stays ahead of platform updates to continuously improve and evolve social media strategies for global campaigns. Her understanding of creative formats that perform best across different social media platforms ensures that content remains engaging and effective.
Teaching Experience
In addition to her marketing and social media roles, Zoe has been working as an English Private Tutor at IPP Education since 2018. She previously served as a Teaching Assistant at IPP Education from 2017 to 2018. This experience highlights her versatility and ability to communicate effectively in educational settings.