Gus Ba

Head Of Product @ Conduit

About Gus Ba

Gus Ba serves as the Head of Product at Conduit, a position he has held since 2022. He has extensive experience in product management, having worked at several companies including American Express, LoungeBuddy, and Eastern Bank.

Work at Conduit

Gus Ba has served as the Head of Product at Conduit since 2022. In this role, he oversees product strategy and development, ensuring that the company's offerings align with market needs and customer expectations. His leadership focuses on driving innovation and enhancing user experience across Conduit's product lines.

Previous Experience in Product Management

Before joining Conduit, Gus Ba held several significant positions in product management. He worked as a Senior Product Manager at both American Express and LoungeBuddy from 2019 to 2021. His responsibilities included managing product lifecycles and collaborating with cross-functional teams to deliver effective solutions. Prior to that, he was a Product Manager at LogoMix from 2011 to 2013.

Leadership Roles in Product Development

Gus Ba has held leadership roles in product development throughout his career. He served as the Director of Products at nCrypted Cloud from 2013 to 2015 and as Vice President of Digital Experience & Product Design at Eastern Bank from 2015 to 2017. In these positions, he was responsible for shaping product vision and enhancing digital experiences.

Educational Background

Gus Ba studied at Babson College, where he earned a Bachelor's degree in Business Administration and Management. His education spanned from 2007 to 2011, providing him with a solid foundation in business principles and management practices.

Entrepreneurial Experience

Gus Ba co-founded Cloud Jolt, where he served as CEO for approximately 10 months in 2010 to 2011. This entrepreneurial experience contributed to his understanding of product development and market dynamics, further enhancing his capabilities in product management.

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