Alix Prudhon
About Alix Prudhon
Alix Prudhon serves as the Marketing Director for France and South Europe at Contentsquare, where she has extensive experience in scaling marketing operations across multiple regions. She has previously held various marketing roles at MAISON&OBJET and Contentsquare, contributing to significant projects and initiatives in the marketing field.
Current Role at Contentsquare
Alix Prudhon serves as the Marketing Director for France and South Europe at Contentsquare, a position she has held since 2023. In this role, she is responsible for overseeing marketing strategies and operations across multiple regions, focusing on driving growth and enhancing brand presence. Her extensive experience in marketing operations supports her leadership in this capacity.
Previous Experience at Contentsquare
Prior to her current role, Alix Prudhon worked at Contentsquare as the Head of Marketing Operations France from 2019 to 2022. During her tenure, she contributed to the development of Contentsquare's Experience Analytics platform, which transforms behavioral data into actionable insights. She also played a key role in the company's inclusion in the Next40 index, recognizing promising French startups.
Experience at MAISON&OBJET
Alix Prudhon held several positions at MAISON&OBJET, including Chargée de projet marketing grands comptes from 2016 to 2017 and Chargée de projet marketing from 2014 to 2015. Additionally, she worked as Assistante événementiel marketing in 2013. Her roles involved managing marketing projects and contributing to event planning, enhancing her expertise in the marketing field.
Educational Background
Alix Prudhon has a strong educational foundation in marketing. She studied at ESC Amiens, where she earned a Master 2 in Marketing from 2009 to 2013. She also attended the Center of International Programs at Donghua University, completing a Management program in 2012. Furthermore, she studied Marketing and International Negotiation at Tecnológico de Monterrey from 2012 to 2013, and she holds a Diplôme Universitaire Technologique DUT in Techniques de commercialisation from Université Paris 13, obtained from 2007 to 2009.
Specialization in Marketing Strategies
Alix Prudhon specializes in data-driven marketing strategies that emphasize lead generation and growth acceleration. Her approach integrates analytics and insights to inform decision-making and optimize marketing performance. This specialization has been a significant asset throughout her career, particularly in her roles at Contentsquare and MAISON&OBJET.