Virginie (Guerrero) Abbassi

Emea Pipeline Generation Director @ Contentsquare

About Virginie (Guerrero) Abbassi

Virginie (Guerrero) Abbassi serves as the EMEA Pipeline Generation Director at Contentsquare, where she has worked since 2021. With over a decade of experience in the tech and SaaS industry, she has held various roles in sales development and management across multiple companies.

Current Role at Contentsquare

Virginie Abbassi serves as the EMEA Pipeline Generation Director at Contentsquare, a position she has held since 2021. In this role, she focuses on developing and optimizing pipeline generation strategies across the EMEA region. Her responsibilities include building and analyzing the prospection process to enhance sales effectiveness. Prior to this, she was the Head of Pipeline Generation for West Europe and DACH from 2019 to 2021, and she initially joined Contentsquare as a Sales Development Manager for France in 2017.

Previous Experience in Sales Development

Virginie Abbassi has extensive experience in the tech and SaaS industry, primarily in sales development roles. Before her tenure at Contentsquare, she worked at Magency Digital as an Inside Sales Manager for EMEA and APAC from 2015 to 2017. She also held positions at Qualtrics, where she served as an Account Executive for Southern Europe and as a Business Development Representative for the French and Iberian markets in 2014. Additionally, she worked at Natexo as a Key Account Manager and at Questel as an Inside Sales Europe and Lead Generation Specialist.

Advisory Role at Uppercut-First

Since 2022, Virginie Abbassi has been serving as a Guest Speaker and Advisor at Uppercut-First. In this capacity, she assists companies in scaling their pipeline generation strategies. Her advisory role leverages her decade of experience in the industry, focusing on matching challenges with the right solutions to foster growth for both individuals and organizations.

Educational Background

Virginie Abbassi has a diverse educational background. She earned a Master of Business Administration (MBA) from Griffith College Dublin, where she studied International Business from 2013 to 2014. She also studied at Groupe ISEE, achieving a degree in Marketing, Communication, and Business Management from 2011 to 2013. Additionally, she holds licenses in LLCE Espagnol from both the Université de la Sorbonne Nouvelle and Universidad de Sevilla, as well as a degree in Project Engineering in Tourism from ICP Institut Catholique de Paris.

Skills and Expertise

Virginie Abbassi possesses strong analytical skills that enable her to anticipate and scale effective actions in sales development. She has a proven track record of building, analyzing, and optimizing prospection processes from the ground up. Her experience spans working with companies of various sizes, including small businesses, medium enterprises, and unicorn companies. She is passionate about aligning the right challenges with appropriate solutions to facilitate growth.

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