Jesica Disenfeld
About Jesica Disenfeld
Jesica Disenfeld is an experienced SEM Lead currently working at CookUnity since 2021, with a background in digital marketing and management spanning over a decade.
Work at CookUnity
Jesica Disenfeld has been serving as the SEM Lead at CookUnity since 2021. In this role, she is responsible for overseeing search engine marketing strategies and optimizing the company's online presence. Her work focuses on improving search visibility and driving traffic to the platform, contributing to the overall marketing objectives of CookUnity.
Previous Experience in Marketing
Prior to her current position, Jesica held various roles in marketing. She worked as the SEM Manager at publica.la from 2020 to 2021, where she managed search engine marketing initiatives. Before that, she served as the Head of Marketing at The Travel Insurers from 2018 to 2020, leading marketing strategies for the organization. Jesica also worked as a Digital Marketing Specialist at Marketing from 2017 to 2020, and as the Head of Media Planning at NEXTPERIENCE from 2015 to 2017.
Educational Background
Jesica Disenfeld has a strong educational background in business and marketing. She studied at the Rotterdam School of Management, Erasmus University, where she completed an Exchange Student program for a Master of Business Administration (MBA) in 2017. She also earned an MBA from Universidad Torcuato Di Tella from 2016 to 2017. Additionally, she holds a degree in Marketing from Universidad de Ciencias Empresariales y Sociales, completed in 2014, and an Analista en Comunicación Publicitaria from Instituto de Tecnología ORT II, achieved in 2008.
Coaching Certification
In addition to her formal education, Jesica completed a coaching program at Axon Training in Argentina from 2021 to 2022. This certification enhances her skills in leadership and personal development, which she integrates into her professional roles.
Early Career in Digital Marketing
Jesica began her career in digital marketing as a Digital Marketing Analyst at COVEDISA in 2012. She later advanced to the role of Digital Marketing and Advertising Coordinator at the same company from 2012 to 2014. Her early experiences laid the foundation for her expertise in digital marketing strategies and media planning.